MLF Journal

Welcome to (East) Hollywood!

As you may, or may not know, our US home is in Los Feliz Village, East Hollywood, where our one and only Miss L Fire, bricks-and-mortar store is. We are undergoing some serious renovations at the moment, so we have a little more (exposed) brick and mortar than we would like right now - but hey, we are troopers, and are still well and truly open! So if you are planning on visiting LA at some point soon, come pay us a visit! 

We LOVE our neighborhood, so thought we'd use this blog post to give you our picks on other awesome things to do, after you've finished shopping at L Fire ☺️ 

Barnsdall Art Park

Barnsdall Park is home to the recently restored Hollyhock House, built in 1921 for oil heiress Aline Barnsdall. It is one of the finest examples of the Mayan Revival style, by one of Miss L Fire's favourite architects, Frank Lloyd Wright. 

View of the Hollywood Sign from Barnsdall Park

Hollyhock House

Check out also the amazing Ennis House, for more East Hollywood Lloyd-Wright loveliness.

And if you are doing a road trip, check our FLW's workshop in Arizona for more architectural inspiration.

Griffith Observatory

No visit to EaHo is complete without hiking or driving up to Griffith Observatory. 

The view from the observatory is quite incredible, and there is wonderful planetarium which is FREE to visit. The observatory is also a movie star in it's own right; it is featured in classic movies such as Rebel Without A Cause, and more recently, the acclaimed La La Land.

 Check out also the many beautiful movie theatres in the area, including the wonderful Vista Theatre, also featured in La La Land (among countless others), and just a 5 minute walk from our store. 

Eating & Drinking

There are SO many food & drink options in Los Feliz, but here are a few of our personal favorites.

Fred 62 Diner

Cute retro diner, with everything from breakfast to burgers to salads, and great milkshakes - and it's open 24/7!

The Alcove

Great salads and sandwiches with a 'no reservation' policy. Great for brunch...but be prepared to wait a little for a patio table on busy sunny evenings.


Mcconnells Ice Cream

Recently opened, and already an L Fire fave. Retro styling, plus fabulous ice cream. What's not to love?


Aside from L Fire (obvs), there is some GREAT shopping to be had in Los Feliz. 

Below are our top picks.

Soap Plant /Wacko

THE place to go in Los Feliz for that last-minute gift, stocking stuffer, coffee table book, rubber chicken, Wacko is a local institution. With regular art events in its 'La Luz De Jesus' space, it's a must-visit when in EaHo.


The coolest Motorcycle apparel and culture store for miles around, and the HQ for cult bike magazine DiCE. 

Vintage On Hollywood.

Just next door to L Fire, this store is jam-packed with the most incredible, high end mens & ladies vintage clothing, expertly curated and beautifully displayed. 



SO many options, so once again, here are just our absolute faves.

The Dresden

As seen in the movie 'Swingers', this unashamedly old-school, 70's style cocktail lounge and restaurant is home to the legendary Marty & Elayne, who quite simply, have to been seen/heard to be believed. Check their website for details of when Marty & Elayne are on, and make it a priority to go see them. You won't regret it.


Bar Covell

This cosy, stylish wine bar is the perfect place for a pre dinner drink, or hey, a quick Tinder date. Most wines are locally sourced, and the gourmet bar-snack menu is also worth sampling. They also have the beautiful boutique hotel, Hotel Covell right next door, should you indulge a little more than you were expecting and don't want to Uber home. 

Good Luck Bar 

One of the oldest and best original Dive Bars in LA, with the coolest neon sign! Great cocktails and an authentic, speak-easy atmosphere.

Tiki Ti

This tiny, family owned, Tiki themed cocktail bar is another must-see in Los Feliz. Famous for it's rum-based cocktails, and friendly, cozy atmosphere.