News

Miss L Fire SS19 Editorial : Mirage of Suburbia

Miss L Fire SS19 Editorial : Mirage of Suburbia

In a small, quiet neighborhood in California therein lies an oasis. Look beyond the picket fence, perch down on the warm roman tiled steps and you ...

Miss L Fire - Made in Morocco - the inside scoop.

Miss L Fire - Made in Morocco - the inside scoop.

We love raffia. Bags, shoes, jewellery, just about any accessory made in the stuff makes our hearts race. Check out our latest blog post for the inside scoop on how our amazing 'Made in Morocco', hand made raffia shoe collection came into being.

Spring Stroll - join us in store THIS SATURDAY , March 30th for drinks, food and more!

Spring Stroll - join us in store THIS SATURDAY , March 30th for drinks, food and more!

The Sun is (finally) shining, temperatures are rising, and butterflies are in the air. It's Spring! 

To celebrate, visit our Los Angeles boutique, and the other wonderful boutiques and eateries on Mission Street in San Marino, CA, THIS SATURDAY, March 30th, for our 'Spring Stroll' block party, benefiting the incredible Children's Hospital, LA's 'Make March Matter' campaign.

 

Miss L Fire: The Modernists

Miss L Fire: The Modernists

     Everything you can imagine is real – Pablo Picasso.   In Miss L Fire’s SS19 Collection, both beauty and function are married together in time...

Miss L Fire - And The Women Behind Her

Miss L Fire - And The Women Behind Her

Miss L Fire   And The Women Behind Her   Many people think our creativity and inspiration flows swift and sure in one direction. But we can tel...

The Thanksgiving Edit

The Thanksgiving Edit

As an Englishwoman in LA, this coming Thanksgiving will be my first ever. 
I've heard that I'll get to experience the 'Thanksgiving food-coma'.
I can legitimately post any number of funny Thanksgiving-related memes. I literally cannot wait.

I Like Big Boots , I Cannot Lie.

I Like Big Boots , I Cannot Lie.

 Ahh yes. Big boots. Literally cannot get enough. If you can't see the beauty of a perfect bootie, then we can't be friends. 

Good thing we have just taken stock of our new AW18 boot collection. And if you, like me, are a bootie fan, you will not be disappointed.

Give your L FIRE's some love - a guide to caring for your shoes.

Give your L FIRE's some love - a guide to caring for your shoes.

We know the feeling. You fall in love with your new pair of L FIRE's, only to have a clumsy moment and scuff them. Or maybe you get accidentally caught in the rain in your suede Loretta's and end up with red feet! 
So, in this post, you'll find a few tips on how to keep your shoes looking great, for longer.

The perfect pair - a guide to choosing the correct size L FIRE's.

The perfect pair - a guide to choosing the correct size L FIRE's.

The two questions our Customer Service ladies are most routinely asked are,   'what size should I buy?' and 'how do I care for my shoes?'. 

Since our beautiful new FW18 collection has just launched, it seems the perfect time to write about both.  In part one below, is a detailed guide on how to size your own feet from the comfort of your own home. Part two (shoe care advice) will follow next week - stay tuned!

Pre-Autumn/Winter 2018 Edit - Your favourites are back!

Pre-Autumn/Winter 2018 Edit - Your favourites are back!

You asked, we delivered! Your favourite Miss L Fire Autumn/Winter styles are back again with even more colours to pick from.  First welcome the all...

Goodbye Hollywood, Hello San Marino.

Goodbye Hollywood, Hello San Marino.

An insider guide to our new neighborhood, Mission St., San Marino, CA. In February this year, we waved a fond farewell to our first ever L Fire bo...

Our Portuguese Handbag collection - the story behind it.

Our Portuguese Handbag collection - the story behind it.

“When you visit a country, visit the forgotten artisans of the narrow streets because they are the ones who made that country! Do this, not to hono...